KINeSYS Partners with The RiderBox, the #1 subscription box
The #1 subscription box for cyclists introduces cycling-friendly sunscreen
Leaders in performance sunscreen, KINeSYS, are excited to be partnering with The RiderBox throughout June and July. The RiderBox is the #1 subscription box for cyclists, providing a regular supply of products to enhance active lifestyles.
“The popularity of cycling has exploded during COVID. More time in the saddle means greater UV exposure, which is why we are excited to partner with The Riderbox and have the opportunity to introduce a cycling-friendly sunscreen to their community.” Lisa Heggie – Co-Owner KINeSYS Sunscreen
During 2020, according to Strava, U.S. riders logged 1.2 billion miles and 54.6 billion feet of elevation. Bike trips increased. Men logged 41 percent more rides this year than last, and female riders logged 72 percent more rides.
While regular physical activity is associated with a reduced risk of most cancers, skin cancer is an exception. Individuals who regularly exercise outdoors are exceeding recommended UV limits, during the Summer and Autumn months this can increase up to 8 times the suggested daily exposure.
KINeSYS is loved by cyclists of all abilities, as well as respected industry publications including Bicycling.com and Bicycling Australia. The Riderbox subscribers will receive a KINeSYS SPF 50 Fragrance Free Spray Sunscreen 30ml.